“The idea for Sirens of Chrome sparked as I was traveled for many years to auto shows across the country. As I heard about the beginnings, lore, and personalities of this cultural icon it fueled a quest to learn more. I found people loved car star stories and the photos were fascinating. As a person who is part of the automotive business I thought someone should write it down. The result is this book.”

MARGERY KREVSKY

Margery Krevsky co-founded Productions Plus in 1981, and the agency rapidly became one of the major players in selecting and training talent for auto shows. Instead of bowing to the prevailing demand for women in ball gowns and short shorts, Krevksy took a risk with Pontiac, and then other automakers, presenting the talent in sophisticated business attire.  At her insistence, models became trained as product information specialists so they could entice customers with facts, not just T&A. Her knowledge of the fashion and talent industries — along with behind-the-scenes insights and personal anecdotes — make Sirens of Chrome all the more engaging. Productions Plus is based in the Detroit suburb of Bingham Farms, Michigan.

Find Out More:

www.sirensofchrome.com